Thelabel that makes freshness visible

This user-friendly indicator allows producers, retailers and consumers to monitor the chill chain from the point of packaging to consumption, thereby ensuring the freshness of the food products it is applied on. Temperature abuse of food by producers, retailers and consumers is known to be the major cause of spoilage and illness associated with it.

The currently utilized use-by date printed on a package does not reflect any of these temperature infringements during transit and storage. OnVu™ shows producers, retailers and consumers at a glance whether the goods have been correctly supplied and stored by using an easy-to-read color-coded system.



Where to get?


The first format to appear on the market will be a roll of labels, wound up so that one label is showing and the rest are faced down, ready to be activated. The roll of labels will then be fed through a labelling machine, which is equipped with a special application head and can also apply a UV-Filter

The first generation TTI is for meat, fish and diary products. Additional TTIs suitable for other fresh food products and other applications are currently under development.

The cooperation with Bizerba in the meat industry supports a one-stop-shop purchasing of the whole OnVu™ technology including label printing and fully automated application on the package with activation and application of the UV filter to the label. Bizerba’s know how also supports the creation of system labels with coding of all relevant tracing data of the chill chain.


Or  get in touch with the OnVu Headoffice


Find out more and watch the OnVu™ Movie  


Commercial Video